Iron Filings
A lattice of directional strokes that rotate to align with the nearest pole — the oldest trick in magnetism, rebuilt at 60 frames per second.
FIELD LAB studies the physics of attention — surfaces that read your cursor as a moving magnetic pole and answer with motion you can feel in your wrist. This whole page is one of our specimens.
A cursor isn't a pixel address — it's a moving pole with a falloff. FIELD LAB builds every interface around three quiet laws so the surface always seems to know where you are, and never wastes a frame pretending it doesn't.
Attention obeys an inverse-square law. The closer you are, the more a node reacts — and the falloff is smooth, so nothing ever snaps.
Every displacement points somewhere. Nodes rotate to align with the nearest pole, the way iron filings trace a magnet's field lines.
Idle isn't dead. A slow ambient pole drifts across the grid so the surface keeps breathing until your cursor takes the lead again.
Four repeatable interaction studies from the lab bench. Hover any card — each one demonstrates its own law.
A lattice of directional strokes that rotate to align with the nearest pole — the oldest trick in magnetism, rebuilt at 60 frames per second.
An inverse-square attention model. Reaction strength decays with distance on a smooth curve, so influence bleeds gently instead of switching on.
Buttons that reach back. Within a hover radius the label eases toward your pointer and springs home on release — controls that meet you halfway.
A drifting attractor that keeps the grid in slow motion while you're away, tracing a lazy figure-eight so the interface never reads as frozen.
We embed with product teams to design interfaces that respond to presence — from the physics up. Open a channel and tell us what you want people to feel.